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“Client
relationships; the good ones are worth working for.
You want relationships with clients who are engaged, loyal and profitable.
Focus on creating loyal clients by creating an emotional bond.”
According
to industry experts:
- most
businesses loose 10-17% of their customers every
year.
- 62%
of customers are not using all the services they
could.
- 91%
of customers say they would be happy to provide
a referral, but 80% say they have never been encouraged
to do so.
What
these statistic reveal is that most businesses and professionals
fail to build an emotional bond with
their clients, and that building
better relationships is the best way to increase client
sales and referrals.
Touch-Point Marketing Services
Imagine
having your clients consistently sending business
your way. That's what
Touch-Point
Marketing Services is all
about. Helping you turn your clients into loyal advocates
who look for ways to help you succeed.
With traditional
marketing, eighty percent or more of your
business is the result of direct sales and expensive advertising, while just twenty percent or
less is from referrals. Building
meaningful relationships with your clients can result in
eighty percent or more of your business coming
from referrals and twenty percent
or less from direct sales and traditional marketing.
Do you
know why your clients stop buying from you? The answers might surprise you...
do any
apply to you?
- 1%
Die
- 3%
Move
- 5%
Buy from a friend
- 9%
Sold by a competitor
- 14%
Price
- 68%
Perceived
Indifference
Silence is Perceived Indifference… So who’s talking
to your audience, YOU or your
competition?
Does the
expression out of sight out of mind, sound familiar? When you don't continuously
stay in
touch with your clients they are wide open to the offers and
incentives your competition puts in front of them...
Want an easy answer to changing that 68%
figure? Would you like to increase
your client sales and referrals? That's where our
Tips Marketing Program works so easily and effectively. A simple
touch, with a simple helpful tip connected to you, your personality, your
product, your philosophy... without advertising or coupon
promoting.
Learn
More ...
"Thank you for introducing me to such a
unique approach to marketing.
After doing the campaigns that you
suggested, I have received wonderful feedback from clients. Unlike so many
marketing pieces, this is personal and makes a long-term impression.
I
appreciate the fact that you have gone the second mile in your assistance and
support. I look forward to enlarging my marketing efforts with this approach."
Bob Loudermilk, President
Quantum Expositions International,
Inc.
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